Fresh Flow™: Automatically better watering for flowers.

When you asked for floral cases with reliable automatic watering, our engineers looked at current systems and knew there must be a better way. Available systems were too expensive and failure-prone. Our engineers opted for a simpler, more reliable, cost-effective answer: Fresh Flow. Fresh Flow is different—so different, the design is patent-pending. It’s the automatic watering system that is more reliable and yet costs less.

Simply put, Fresh Flow keeps your flowers fresher, longer. That translates into increased profits. First, a longer shelf life means less “shrink.” Second, no time is wasted filling and emptying water buckets. That means lower labor costs. And finally, your product appears fresher, prompting greater sales.

With Fresh Flow, the stems of your cut flowers are never out of water!

In other systems, the buckets are drained of water before fresh water is pumped back in. The refill cycle takes several minutes, during which the flower stems are removed from water. This allows enough time for the stems to scar, blocking absorption of water. Thus, the benefits of having a self-watering system are compromised.

Fresh Flow is different. Instead of completely draining the display, Fresh Flow pumps fresh water into the bottom of each trough, causing the water level to rise and forcing the old water out through an overflow drain tube. The intake of water up the flower stems remains constant, prolonging the life of the blooms.
Look for Fresh Flow on select Allure® Floral Merchandisers, and then start looking for increased sales!